Zenith City Consulting specializes in Hospitality Coaching, Concierge Services, and Revenue Management. Our mission is to support Innkeepers and small boutique hotel owners by deeply understanding your property’s brand and helping you build both a profitable and guest-focused operation.
Our expertise goes beyond enhancing revenue. We provide consulting on every aspect of setting up and running your property—guest satisfaction strategies, owner and staff systems, menu planning, and day-to-day operations, ensuring your business is positioned for long-term success.
As an Innkeeper or boutique hotelier, you face distinctive challenges every day. With our first-hand experience, we provide guidance in coaching, revenue management, and leveraging the ThinkReservations® Property Management system to its fullest potential. We also bring practical knowledge of daily operations, from accommodating special dietary needs like plant-based and gluten-free menus, to developing unique offerings that set you apart, strengthening your brand, and helping you stand out from competitors. We can also support you with social media strategy, reputation building, and securing more guest reviews.
Most importantly, as former Innkeepers ourselves, we understand the demands of running a one-of-a-kind property. Whether you’re looking for someone to talk through daily concerns or help put your ideas into action, we’re here to guide and support you every step of the way.
Consultation ServicesPackages include an initial 30-minute consultation designed to get to know you, your property, and your goals. During this conversation, we’ll identify your immediate needs and outline the most effective strategies for moving forward.
Services Offered
Consultation Packaging
For more extensive needs, Zenith City Consulting can partner with you to design a comprehensive package tailored to your property. Packages can be structured on a bi-monthly or quarterly basis to ensure all goals are fully met, providing a long-term, cost-effective solution.
My husband, Tim, and I hail from Wisconsin. After our marriage in October 1983, my husband enlisted in the US Air Force. Our first assignment was in the Upper Peninsula of Michigan at the former Air Force base near Marquette, where we spent seven years and welcomed our daughter. Following his commission, we relocated several times and ultimately concluded our service in Duluth, Minnesota.
We were captivated by the city of Duluth and the beauty of Lake Superior, leading us to establish our permanent residence here. Since 2005, we have been proud residents of Duluth, embracing the warmth of this community and its extraordinary beauty and traditions.
My aspiration has always been to operate a Bed and Breakfast. The idea originated when Tim and I stayed at a B&B in Door County over 40 years ago. At breakfast, I told Tim that “I am going to do this someday,” and that goal was realized in August of 2007 when we purchased the AG Thomson House Bed and Breakfast. It had been operating for 7 years and was the lowest-rated B&B in town at the time. Over 14 years, we worked to improve its standing, achieving recognition as the #1 Bed and Breakfast in the United States twice and placing #10 and #11 globally on Trip Advisor.
Due to our lifestyle as a military family, I undertook various roles over our 24+ years in the military, including Bank Teller, Office Manager, Floral Designer, Bookkeeper, and Executive Assistant. I worked for Credit Unions and small businesses, gaining valuable experience in business growth. This background fostered adaptability and relationship-building skills.
We applied these experiences to managing our Bed and Breakfast, leveraging knowledge from other Innkeepers, attending conferences, and participating in ongoing education. Listening to guest feedback was essential for continuous improvement and a commitment to high-quality service.
I served on the board of the Minnesota Bed and Breakfast Association, during which time we implemented ThinkReservations® on the Association website. Building relationships with Innkeepers, Vendors, the local business community, and guests was key.
Hard work, dedication, patience, and kindness are critical for owning and operating an Inn or Bed and Breakfast. I am pleased to offer my knowledge and experience and to develop new relationships in this field.
Owner, Zenith City Consulting – Hospitality Coaching, Concierge & Revenue Management Services
(former Innkeeper – AG Thomson House Bed and Breakfast – Duluth, Minnesota)
